At IDS 2015 we presented XO DENTAL DIALOGUE – a further development of XO VIP SHOW first introduced at IDS 2013.
XO shares the objectives of the professional dentists – constantly striving for the best working solutions in response to the challenges and requirements of modern dentistry.
At IDS the intention was to create a direct dialogue and interaction between XO and the dentists to enhance possibilities for continuous product improvements and open innovation.
The setting was a closed classroom with an XO manager and a dental team positioned at an XO workstation.
First, the moderators presented assumptions on four major professional objectives in relation to the investment in a dental workstation. The audience rated the assumptions as follows:
Remain healthy 47 %
Perfect treatments 33 %
Good investment 10 %
Calm patients 10 %