ONE CLINIC, TWO CULTURES
With the establishment of the new clinic, it wasn’t only the decor and equipment that the two dentists had to worry about. They both brought their own staff members into the new collaboration.
"Bringing the two groups together exceeded all expectations. It was a really good match, but I think a great deal of the success comes from having the same values," says Mads Hørmand.
His colleague Thomas agrees: "It was an advantage to have both groups start at the same time, so one group didn’t determine the clinic culture. Instead, the staff jointly learned about everyday life together.”
TOP OF THE POPULARITY BAROMETER
Svendborg Dental and Implant Centre has quickly become popular in the local area, and Facebook is full of glowing reviews – something one doesn’t see every day. But the two dentists also had a clear vision from the start about what kind of clinic they wanted to create.
"As a patient you can have everything done here, we’ve made a big deal out of that. We can treat patients from A-Z, and send very little out-of-house. We want our patients to feel they can’t get better treatment elsewhere," says Thomas Nøhr. He also stresses that credit for their success belongs to the entire team.
"We have skilled and friendly assistants at the clinic, and they provide half the experience, we shouldn’t forget that. It’s our staff who meet the patients, welcome them to the clinic and hand them the bill after the treatment. The patients only meet us in treatment situations."